Quickie - Platform-A Puts a Mark in the "W" Column

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AOL's Platform-A advertising unit will be handling all of Verizon's online advertising.  If ever there was something to catapult Platform-A to another level, this is it.  It should be noted that we're talking about Verizon Communications, Inc, not Verizon Wireless.  This means that all of Verizon's online advertising, for any of their services, will be managed by Platform-A.  Seeing as Verizon offers internet services, which would compete with that same department within AOL, this announcement would lend weight to the rumors that AOL will be spinning off or selling its United States ISP operations (which they've already done in Germany and the U.K.).

 

Platform-A is AOL's revamped advertising unit.

 

Details on the deal at Reuters.

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