"It's all the same...only the names have changed..."
Some folks might be shocked by
this report that says Blogs have passed traditional Newspapers and Magazines in popularity on Google Trends.
What's shocking? There are those who say that Video Killed the Radio Star but the shocking reality is that many of the old "Radio Stars" were able to make the transition to Television based on their talent alone.
Look at the graph. While magazines have dropped precipitously, newspapers and blogs haven't so much crossed paths as converged.
Either way, what's the big deal? What's the story? Most of the major papers have been updating their websites around the clock anyway. What we call "blogs" are just content management systems containing written and embedded content, which can be either good or awful. I'm not talking about all the vanity ones and livejournals out there, I'm talking about the ones that break stories, or provide things that aren't available anywhere else.
Example: Joshua Michael Marshall's Talking Points Memo won a Polk Award this year, for excellence in Journalism (specifically his reporting on the U.S. Attorney scandal).
Journalism and reporting aren't static. The business is about getting the story, getting it right, and getting it first, no matter what. The "stars" aren't going to get killed, they'll just perform on a different stage. Jack Benny was a star in Vaudeville, Radio, Film, and Television.
Entertainment and News aren't so different. The "stars" have the same thing in common: Content, Content, Content.
Whether you call it a newspaper or a blog doesn't matter. Whether it gets you what you need to know, when you need to know it, does.
So what's the big deal?
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